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ACPM Blog

Who else is involved? Effectively identifying and managing stakeholders from the outset

Wednesday, May 04, 2011

Ian Sharpe discusses the advantages of an iterative cycle for stakeholder identification.

It's very common to have a chicken-and-egg issue with stakeholders on some projects.

For example, how can you:

- Identify all of the relevant stakeholders until you know what the project is about?; and

- Define what the project is all about until you've consulted the relevant stakeholders?

In such cases there is clearly a need for an iterative cycle of identification - refining both the project objectives and scope, as well as who are really the relevant stakeholders.

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